Who is Calvin Harris? Simply stated….the number one dj in the world. He holds the record for the most top ten hits from one studio album on the UK singles chart with nine hits, surpassing Michael Jackson. In October 2014, he became the first artist to place three songs simultaneously on Billboard’s Dance/Electronic Songs chart. According to Forbes, Harris was the highest-paid DJ of 2013 and 2014. The list goes on and on.
A highly anticipated new album, MOTION, dropped this past November but before it went live to everyone, our partners at Mirror NYC wanted to bring Calvin Harris’ hard hitting Electronic sound to the masses in a unique way, a surprising way. The phone rang at Lime Media and the creative juices began to flow. In the end, we took one of our glass box trucks and turned it into one of the coolest and hottest mobile listening trucks in NYC, New Jersey, Boston, Philly and DC. While in each of these major cities, the Calvin Harris listening truck made between eight to ten guerilla style stops to let the masses come in and take a listen! Check out the video below!