THE MAURY SHOW TRUTH TRUCK

OVERVIEW

NBC wanted to promote The Maury Show and bring some presence to a few events in the Washington DC and NYC markets. Lime Media provided the Truth Truck and the tools NBC needed to make the activation a success. Hundreds of festival goers participated in the photo booth and quite a few lucky Maury fans were put on the lie detector hot seat. Maury even made a special appearance at the Truth Truck to host the lie detector challenge. #MauryTruthTruck

Client: NBC

Advertiser: The Maury Show – Truth Truck

Markets: NYC and Washington DC

Date: September – October, 2018