Ready Player One Hot Topic
In a cross promotion between the movie Ready Player One and Hot Topic stores, our RV traveled the country to give fans a first look at an exclusive movie trailer and movie apparel only available at Hot Topic stores.
Client: Ready Player One – Hot Topic
Markets: Miami, Atlanta, Houston, & LA
Date: October 20th, 2018
32’ RV transformed into a futuristic set, complete with holograms, black lights, and a full movie theatre.
Vehicle Wrap Design
Experiential Marketing Program
Multi City Promotion