MAC

OVERVIEW

We teamed up with Estée Lauder (MAC) to create a mobile makeover station. We hit the road and headed to Florida A&M to attend the much anticipated homecoming weekend festivities. Attendees could get a makeover from a licensed makeup artist. They could also take a spin in the 360-degree photo booth, and grab a mini MAC lipstick for the road from our custom sampling cart. The eye-catching experience we crafted left a lasting impression on students and visitors alike.

Client: MAC

Agency: Estée Lauder

Date: October 2022