Lime partnered with NVE Experience Agency to bring Gui Gui’s “Beautify Your Slime” pop-up to life in Los Angeles. Using our 22′ Gullwing Step Van, Lime built out a mobile showroom designed as a walk-through experience, featuring a mixed 2D/3D interior developed in collaboration with NVE. The result was a fully branded, sample-and-photo-ready space that let Gui Gui’s fans engage with the product in person during LA VidCon. The activation ran across 4 full activation days, including 2 guerrilla days, extending the brand’s reach beyond the festival footprint.
create. engage. move. create. engage. move. create. engage. move.