Spring break has become an iconic experience for people all over the country. 1.5 million people traveled during March to celebrate the holiday in 2022. College-aged students and families alike spend months preparing for their spring break trips. As a marketer, this is an opportunity you want to take advantage of! Gen Z When we […]
As technology advances, business owners have more options available than ever before to get their message in front of the right audience. The introduction of mobile digital billboards is among the most notable advancements in the advertising industry. As a result, the question of which is better, static or mobile digital billboards, is getting asked […]
Marketing efforts for alcohol brands have been limited in the past due to age restrictions and other legal requirements, which means that brands have to have additional planning and consideration in their marketing. While it’s understandable for the safety of consumers, alcohol brands have had to learn to think outside the box and adapt their […]
Marketing is one of the most critical aspects of a sporting event. Whether or not your sporting event gets traction and attention depends on it. You will find more success if you put the time into a strategic marketing plan for your sporting event, but the critical factor is to think outside the box. How […]
As we reach the final week of 2022, Lime Media is reflecting on our achievements this year. Overall, our team has been producing the unimaginable. From two-week, quick-turn programs to custom-built assets, and everything in between, we have been living up to our motto that we BRING YOUR IMAGINATION TO LIFE. We are looking ahead […]
Marketers everywhere are anticipating the new year as 2022 draws to a close. Staying ahead of the game is vital to your brand’s marketing success. The name of the game in 2023? Adaptability. Digital marketing is constantly evolving, but several trends are expected to make it big this next year. TikTok TikTok continues to be […]
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