CASE STUDIES
ATT LED
OVERVIEW
ATT needed a way to reach as many people as possible to inform residents across the nation of their newly laid Fiber groundwork while raising awareness of their new ATT Fiber products. The Lime Media team didn’t hesitate and provided and provided 15 LED billboard trucks. ATT was all in to reach the masses! The brand was able to reach nearly 475 total markets, activating over 120 hours in each market utilizing just 15 total LED trucks.
Client: ATT
Agency: 160/90
Date: February 2021 – December 2021
Program Element
15 Billboard Trucks