lime media is an experiential marketing agency operating 250+ vehicles across the united states and canada, including LED billboard trucks, glass display units, custom trailers, Airstreams, and 3D product replicas. we build, staff, and manage mobile campaigns that put your brand in front of people at festivals, college campuses, sporting events, and business districts where face-to-face interactions happen.
from custom vehicle fabrication and route planning to permit acquisition and activation management, lime media handles every element of your campaign. contact us to start planning your next experiential marketing activation.
lime media’s fleet covers every activation format, from glass trucks distributing samples at festivals to LED billboard trucks driving through business districts and custom 3D builds generating social media attention on the road. every vehicle type serves a different campaign objective, and lime media matches the right asset to your goals from the start. a few of the most popular options include:
our glass truck fleet includes 12-foot, 16-foot, and 24-foot options with transparent panels where people can examine products up close and speak with brand ambassadors. a 28-foot glass gullwing step van opens to display interior spaces where brand ambassadors demonstrate products and answer questions.
for walmart’s fall 2024 style tour, lime media fabricated 8 identical gullwing airstreams in 4 weeks, each featuring interior and exterior vinyl wraps, custom cabinetry and shelving, lighting, and laminate flooring. the two-toned blue airstreams traveled to 40+ cities from new york to los angeles. attendees browsed and ordered featured apparel collections, including “utility chic” and “denim on denim” via QR codes for home delivery.
lime media owns and operates 80 LED billboard trucks nationwide, each featuring 11-foot side panels and 7-foot rear panels powered by 25KW generators. our proprietary app tracks routes, hours, and impressions throughout your campaign, and lime’s proprietary data captures and validates campaign delivery in real time through onboard smart technology, location intelligence, and audience mobility data. our proprietary smart directional programming uses geo-targeting data to list a nearby address with your brand’s message displayed on the LED truck, driving consumers to your closest location.
lime media’s special projects division builds vehicles that stop traffic before a single brand ambassador says a word. from concept sketch to finished build, every custom 3D vehicle is fabricated in-house using steel frames, mesh wire, hand-carved spray foam, fiberglass, epoxy, and hand-detailed paint. builds range from 600 to 2,000+ labor hours, depending on complexity, and every finished vehicle is road-tested and DOT-compliant before it hits the street.
for the netflix film “spellbound,” lime media built two custom drivable monster truck replicas of the film’s main characters in partnership with experiential supply co. the trucks drove through new york city the day before the premiere, appeared at the premiere where nicole kidman and javier bardem posed with their characters, and made subsequent appearances at AT&T stadium in dallas and on the streets of los angeles.
working with an experiential marketing agency means your brand doesn’t have to manage the complexity of a mobile campaign alone. lime media handles every element from the initial concept through activation and performance tracking, keeping your project on time, on spec, and on budget across every market.
every experiential marketing campaign follows a six-step process:
as a full-service experiential marketing agency, lime media handles every element of your mobile campaign. core services include:
additional services available with every campaign:
with 20+ years in the business and a fleet of 250+ vehicles, lime media brings experiential marketing campaigns to life from concept through activation. from fabrication and route planning to permitting, staffing, and performance tracking, lime media handles every detail so your team can stay focused on your brand. get a quote to start planning your campaign.
create. engage. move. create. engage. move. create. engage. move.
an experiential marketing agency creates face-to-face brand interactions through mobile vehicles, product sampling tours, and event activations. services typically include vehicle fabrication, route planning, staffing, permit acquisition, and campaign management across multiple markets.
experiential marketing costs depend on campaign duration, vehicle selection, geographic coverage, and staffing requirements. a single-market LED truck campaign differs significantly in scope from a multi-city tour using a custom-built vehicle with brand ambassadors and multi-month coordination.
experiential marketing agencies give brands a way to reach consumers through direct, in-person interactions at festivals, sporting events, college campuses, and business districts. mobile activations put products in people’s hands, generate social media content through eye-catching vehicle builds, and create brand moments that extend well beyond the activation itself.
