Project Description

CASE STUDIES

FREELETICS

CASE STUDIES

FREELETICS

OVERVIEW

To promote the launch of the Freeletics app in the US, we created a pop-up gym to travel around the streets of NYC to allow consumers to get a quick workout in during their busy day. To further promote we asked CEOs, NFL stars, and influencers to stop by the truck to workout

  • Client: Freeletics
  • Agency: Blueprint Sports
  • Markets: New York City

PROGRAM ELEMENTS

26’ glass box truck designed to be a pop-up gym, complete with treadmill, weight bench, and other workout gear

  • 26’ Glass Box Truck
Vehicle Wrap Design
Experiential Marketing Program
Mobile Tour
Single City Promotion

CASE STUDIES

READY TO TALK?

DO YOU HAVE A BIG IDEA WE CAN HELP WITH?

GET IN TOUCH NOW